000 BOUTIQUE

Renovation Project to house a Fashion Boutique, including Cultural Gallery space, inside a 16th Century Italian Pallazzo.

2012
In the heart of the historical city, this established boutique spans an entire city block cutting through two 16th century palazzos. The client wishing to expand the shop and insert a different programmatic agenda, cultural as well as retail based, was seeking an expansion strategy.

Our solution was not to reduce the scale of the intervention to the single proposed area, but announce the new expansion with a series of fragments throughout the shop. These fragments would be entirely made of timber and would “slot-in” to the existing listed building without altering its heritage value but allowing a new atmosphere to be created.
PROJECT DATA

DATE  March, 2008

STATUS Commission, Schematic Design

PROGRAMME 
Gallery and shop fit-out

SITE Brescia, Italy

AREA 200 m²

TEAM Peter W Ferretto with FERA
OUT OF BALANCE
003 TEHRAN
006 MOCA SEOUL
KOREAN SPACE
VERTICAL URBANISM
023 SERVICE STATION
G-COLON
WIDE PUBLICATION
AIK LECTURE
PWF ARMY
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